6月10日,格力电器在官方微博上发布《关于奥克斯空调股份有限公司生产销售不合格空调产品的举报信》,同时还@中国市场监管和国家发展改革委。
(via Twitter @globaltimesnews)
@globaltimesnews
#Gree reports Aux Chinese home appliances maker @GreeElectric filed a complaint against Ningbo-based air conditioners maker Aux Air Conditioner Co, reporting that some of the air conditioners made by Aux had much lower energy efficiency levels than what Aux had claimed in ads.
格力举报奥克斯,中国家电制造商格力电器举报总部位于宁波的空调制造商奥克斯空调,称奥克斯部分空调的能效水平远低于广告中所宣传的水平。
(图 via 新浪微博)
在举报信里,格力电器称,众多消费者曾向公司反馈奥克斯空调价格便宜但耗电量很大的问题。
Gree Electric, one of China's early home appliance giants, has taken the new air-con champion Aux Group in its crosshairs by reporting the latter to authorities after claiming that Aux equipment burn more energy than expected.
中国早期家电巨头之一格力电器,将新的空调冠军企业奥克斯集团推到了风口上。格力声称奥克斯空调的能耗超过了预期。
Gree tested some of Aux's air-con models and found out that some of them are not as energy-efficient as advertised, the Zhuhai-based firm said on its Twitter-like Weibo account today. The tests were confirmed by a third-party agency, it added.
总部位于珠海的格力电器6月10日在其类似Twitter的微博账户上说,格力测试了奥克斯一些型号的空调,发现其中一些并不像广告宣传的那么节能。格力补充称,检测结果已得到第三方机构的证实。
▲China's Gree Snitches on Rival Aux After Testing Air-Con Energy Use (via yicaiglobal.com)
这封举报信,立时将格力电器与奥克斯的关系再度引向白热化。奥克斯当晚就针对格力的举报信在微博上发表了一份声明。
(图 via 新浪微博)
声明中称,正当618空调销售旺季来临之际,格力采用诋毁手段,属于明显的不正当竞争行为。
AUX has since stepped up to fight the claims, saying Gree is engaging in unfair competition, noting Gree is neither a consumer nor state regulatory authority.
奥克斯随后站出来反驳这些指控,称格力的行为属于不正当竞争,并指出格力既不是消费者,也不是国家监管机构。
AUX says it has already filed a lawsuit against the ungrounded accusation.
奥克斯说,它已经对这一毫无根据的指控提起诉讼。
▲Market regulator to investigate Gree claim (via chinaplus.cri.cn)
对此,不少网友立马对比了两家公司相同功率的空调在电商平台的售价。
(图 via 京东)
奥克斯还在声明中援引奥维云网公布的数据称,一季度奥克斯空调线上销量增长56%,格力空调下滑116%。
而根据一财的消息,奥克斯去年空调的销售额达到了37亿元,排名第一。
Aux sold CNY3.7 billion (USD542 million) worth of air-conditioners last year, ranking first, according to industrial information website Chyxx.Com. The Ningbo-headquartered firm increased its air-con sales by more than one half in the first quarter of this year, while Gree's sales rose by 3 percent.
据中国产业信息网统计数据显示,去年奥克斯空调的销售额为37亿元人民币(合5.42亿美元),排名第一。这家总部位于宁波的公司今年第一季度空调销量增长了50%以上,而格力电器的销量增长了3%。
此后,两家公司又在微博上交锋了几个回合。
格力在官微上一连公布8份奥克斯相关空调的检验报告封面,并表示准备好证据供监管部门随时调阅。
(图 via 新浪微博)
而奥克斯在官微上发布奥克斯集团董事长郑坚江的话:欢迎监督,共同营造民族品牌质量声誉。
奥克斯集团董事长郑坚江 (图 via VCG)"We welcome supervision, in which we can jointly build a national reputation for quality," said Zheng Jianjiang, Chair of AUX.
奥克斯董事长郑坚江表示:“欢迎监督,共同营造民族品牌质量声誉。”
两家公司的舌战也引起了监管部门的重视。国家市场监管总局深夜发声,已于6月10日下午通知浙江省市场监督管理局对有关情况尽快进行调查核实,将依据调查核实的结果依法依规做出处置,并及时向社会进行公开。
(图 via 国家市场监督管理总局网站)
而中消协也表示对事件高度关注。
China Consumer Association replied that it will pay attention to the report made by #Gree Electric Appliances about Aux Group producing and selling defective air conditioning products, as it concerns the rights and interests of consumers.
中国消费者协会回应称,将关注格力电器关于奥克斯集团生产销售缺陷空调产品的报告,该报告关系到消费者权益。
而多家媒体爆料,格力和奥克斯的此次撕X大战并非一时兴起,两家公司互掐背后的根源是双方早已因专利战和抢人大战“积怨已久”。
(图 via 新浪微博)The beef between the two firms started already before this. Aux lost a patent infringement lawsuit against Gree on April 24 and was ordered to stop producing eight air-con models, as well as compensate Gree CNY40 million (USD5.8 million) for its financial loss.
这两家公司之间的争端在此之前就已经开始了。4月24日,奥克斯在与格力电器的专利侵权案中败诉,被勒令停产8种空调机型,并赔偿格力电器4000万元(580万美元)的经济损失。
Gree's operating income rose 2 percent from the previous year to CNY41 billion in the first quarter, the firm's earnings show. Its net profit climbed 56 percent to CNY5.7 billion.
格力电器的财报显示,今年第一季度,该公司的营收同比增长2%,达410亿元。该公司净利润增长56%,至57亿元人民币。
对于两家公司的互相掐架事件,不少网友都拍手叫好。
另外,对于谁的产品质量过关又价格公道,两家公司都有替他们站队的网友。
还有网友意识到,当格力和奥克斯在掐架的时候,美的和海尔却坐享其成了。
对于两家家电巨头的互掐战您怎么看?欢迎留言分享你的观点!整合:Du Qiongfang
原文:Twitter, yicaiglobal.com, chinaplus.cri.cn
图/题图:Twitter, 网络, 新浪微博, VCG
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